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Digital health sector will take advantage of landmark new UK-Australia Free Trade Agreement

Published on: 16/01/2023

Digital health sector will take advantage of landmark new UK-Australia Free Trade Agreement
Partnerships and Growth
Member News

Two digital health companies, ORCHA and Cogniss, have announced a global partnership that will benefit from the new UK-Australian Free Trade Agreement (FTA) which has just passed through the UK House of Commons and is anticipated to come into effect in 2023. Under the new partnership, apps created through the Cogniss no-code platform will meet ORCHA Baseline Review standards in relation to data, security and accessibility. This will streamline the app development and evaluation process, and enable healthcare professionals to develop bespoke content that meets professional assurance standards but without the need for them to have advanced technical expertise.

ORCHA signs historic partnership with Cogniss to unlock next generation of digital health. Two digital health companies, ORCHA and Cogniss, have announced a global partnership that will benefit from the new UK-Australian Free Trade Agreement (FTA) which has just passed through the UK House of Commons and is anticipated to come into effect in 2023.

The FTA will drive increased trade, two-way investment, economic growth and job creation.  It’s the first international FTA the UK government has negotiated from scratch since leaving the EU.

ORCHA is the UK-based world leader in digital health evaluation and distribution. Australian-based Cogniss is a no-code digital health platform which enables innovators to create solutions without any need for coding or technical expertise.

Under the new partnership, apps created through the Cogniss no-code platform will meet ORCHA Baseline Review standards in relation to data, security and accessibility. This will streamline the app development and evaluation process, and enable healthcare professionals to develop bespoke content that meets professional assurance standards but without the need for them to have advanced technical expertise.

It will also help reduce regulatory and technical barriers and increase quality; issues that frequently hinder solutions from making their way into the NHS and Medicare, Australia’s universal health care scheme.

Speaking at an event held at Australian High Commission hosted by Senator Hon Don Farrell, Fiona Costello, SVP of Accreditations at ORCHA said:

“We are often approached by clinicians with solutions to the problems they are facing, but they lack the time, resources and expertise to build them, therefore relying on commercial products that are not always a perfect fit. Alongside Cogniss, we can now help them to understand the criteria to create high quality technologies and, through this partnership, support them to develop market-ready solutions.”

Dr Lloyd Humphreys, Cogniss’s newly appointed Managing Director, said:

“Having founded and created a digital health solution for addictions back in 2009, it took over two years and a million pounds of investment. Since then, nothing has changed in the way we design and create apps. Cogniss represents a complete paradigm shift for the sector and working with ORCHA further accelerates the ability to lower the barriers for clinical entrepreneurs to create great technology that solves the challenges they are facing.”

Cogniss is currently setting up global headquarters in Cambridge with support from the UK Department of International Trade, Investment NSW and Austrade.

Discover more about ORCHA:

The Organisation for the Review of Care and Health Apps (ORCHA) is the world’s leading, independent digital health evaluation and distribution organisation. It helps health and care organisations to deliver the right digital health apps, to the right people, at the right time. Its unique insight, assessment, and implementation services are improving the health of the population, the health of our health systems and the health of the health app ecosystem. ORCHA conducts reviews for government organisations across Europe, the Middle East, and Australasia. In the UK, ORCHA conducts reviews for NHS Digital and NHS providers in 70% of regions.

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