Myriam is specialized in the implementation and management of projects aimed to meet challenges in Health that can be solved with the use of ICT, spotting areas of opportunity for the development of profitable eHealth innovation, interacting with potential customers and end-users (healthcare managers, professionals, patients, etc.) and putting a strong emphasis on Business Modelling, in order to realistically address market opportunities in the eHealth space.
She has the experience in providing entrepreneurs with the tools to ensure that their companies and start-ups have the leading edge, helping them to identify key focuses and provide them with a strategy to launch. She has managed several EU projects mainly aimed to support ehealth SMEs to shorten the go-to-market process, as well as to pave the way for the take up of eHealth by identifying the needs and, by addressing the eHealth policy challenges, promoting the development and upscale of eHealth solutions.
Myriam graduated in 1992 in Economics and Business at ICADE (Pontifical University of Comillas) in Madrid, and is Master in Business in the European Community.