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News & Press: News

Putting Patient Perspectives at the heart of cancer care

04 June 2018   (0 Comments)
Posted by: Heather Smith
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Using Artificial Intelligence (AI) to generate new patient insights in breast cancer

White Paper

This report documents the approach and findings of a pilot commissioned by Roche Singapore Pte Ltd. and initiated by IQVIA. The study found that patients with different stages of breast cancer in Singapore have different concerns and needs. The report makes recommendations for information providers and policy makers on how these needs could be considered when making decisions about patient treatment and care. The pilot used an Artificial Intelligence (AI) platform to explore priorities and concerns of breast cancer patients in Singapore.  The pilot analyzed online activity among the Singaporean population over the past two years, evaluating more than 46,000 unique online activity patterns to derive insights. It is estimated that these activities were generated by approximately 7,000 people affected by cancer.

Putting Patient Perspectives at the heart of cancer care

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